Skincare.

Grove

A concept skincare brand built around a single Mediterranean landscape and the formula that came from it.

A concept skincare brand built around a single Mediterranean landscape and the formula that came from it.

Editorial static visuals

Short-form videos

Micro video clip

PROJECT OVERVIEW.

Grove began with a constraint. Every ingredient in the range had to grow within the same landscape, the Mediterranean interior. Olive, lavender, rosemary, eucalyptus, fig. From that constraint, everything else followed: the bottle shape, the colour of the clay, the choice of surfaces, the props in frame.

The aesthetic direction was warm, restrained, and botanical. Studio references were Aesop and Grown Alchemist, brands that let the product speak without decoration. Every visual was built around the same rule: nothing appears in frame without an ingredient to justify it. The fig is in the formula. The eucalyptus leaf is in the formula. The honey bee is there because beeswax is in the balm.

The goal was to demonstrate what a skincare brand's visual identity looks like when the formula defines the creative direction rather than the other way around.

Next →

Consistency & detail

Consistency is treated as a core design constraint, not an afterthought.


From facial structure to fabric texture and lighting behavior, every frame is built to belong to the same visual system.

This allows the visuals to move confidently between full looks and close-up details without breaking cohesion.

Videos.

Videos.

Motion assets.

Motion assets.

Short-form and micro-videos designed for ads, product pages, and social platforms.

Short-form and micro-videos designed for ads, product pages, and social platforms.

FULL GALLERY.

Static visuals.

Static visuals.

A complete view of the content created for this project.

A complete view of the content created for this project.

Carousel 1.

Carousel 2.

Carousel 3.

Carousel 4.

Statics.

related projects.

Explore another project.

See how this approach adapts across categories.

See how this approach adapts across categories.

Got questions?

Your questions answered.

Can’t find what you’re looking for?

Book a call or send us a message on Telegram.

01

Is this fully AI-generated?

Yes. Our workflows are AI-driven, with careful creative direction and refinement.

02

Can you match our brand’s visual style?

Yes. Consistency and brand alignment are a core part of our process.

03

What platforms are the assets optimized for?

Websites, product pages, Meta ads, and social platforms.

04

What’s the typical turnaround time?

Most projects are delivered within a few days, depending on scope.

05

How many revisions are included?

Each project includes a defined revision scope to keep timelines clear and efficient.

06

What do you need from me to get started?

Product images or a physical sample, brand guidelines if they exist, and a brief on what the visuals need to do.

07

Can you handle liquid, glass, and condensation?

Yes, material complexity is core to the process.

08

Is this actually AI? Will it look generated?

We hate AI slop as much as anyone. Our core discipline is making the product and the environment feel real including post-production work to remove anything that reads as artificial.

09

Do you offer ongoing work, or only one-off projects?

Both. Most clients start with a single project; many move to an ongoing visual direction retainer once we've established a look for the brand. Ask about current plans on a call.

Got questions?

Your questions answered.

Can’t find what you’re looking for?

Book a call or send us a message on Telegram.

01

Is this fully AI-generated?

Yes. Our workflows are AI-driven, with careful creative direction and refinement.

02

Can you match our brand’s visual style?

Yes. Consistency and brand alignment are a core part of our process.

03

What platforms are the assets optimized for?

Websites, product pages, Meta ads, and social platforms.

04

What’s the typical turnaround time?

Most projects are delivered within a few days, depending on scope.

05

How many revisions are included?

Each project includes a defined revision scope to keep timelines clear and efficient.

06

What do you need from me to get started?

Product images or a physical sample, brand guidelines if they exist, and a brief on what the visuals need to do.

07

Can you handle liquid, glass, and condensation?

Yes, material complexity is core to the process.

08

Is this actually AI? Will it look generated?

We hate AI slop as much as anyone. Our core discipline is making the product and the environment feel real including post-production work to remove anything that reads as artificial.

09

Do you offer ongoing work, or only one-off projects?

Both. Most clients start with a single project; many move to an ongoing visual direction retainer once we've established a look for the brand. Ask about current plans on a call.

Got questions?

Your questions answered.

Can’t find what you’re looking for?

Book a call or send us a message on Telegram.

01

Is this fully AI-generated?

Yes. Our workflows are AI-driven, with careful creative direction and refinement.

02

Can you match our brand’s visual style?

Yes. Consistency and brand alignment are a core part of our process.

03

What platforms are the assets optimized for?

Websites, product pages, Meta ads, and social platforms.

04

What’s the typical turnaround time?

Most projects are delivered within a few days, depending on scope.

05

How many revisions are included?

Each project includes a defined revision scope to keep timelines clear and efficient.

06

What do you need from me to get started?

Product images or a physical sample, brand guidelines if they exist, and a brief on what the visuals need to do.

07

Can you handle liquid, glass, and condensation?

Yes, material complexity is core to the process.

08

Is this actually AI? Will it look generated?

We hate AI slop as much as anyone. Our core discipline is making the product and the environment feel real including post-production work to remove anything that reads as artificial.

09

Do you offer ongoing work, or only one-off projects?

Both. Most clients start with a single project; many move to an ongoing visual direction retainer once we've established a look for the brand. Ask about current plans on a call.

Contact

SAY hello.

Every connection begins with a conversation. Share your vision with me, and together we’ll create something that lasts.

Inquiry

Book a call

Contact

SAY hello.

Every connection begins with a conversation. Share your vision with me, and together we’ll create something that lasts.

Inquiry

Book a call

Contact

SAY hello.

Every connection begins with a conversation. Share your vision with me, and together we’ll create something that lasts.

Inquiry

Book a call